/* Services, pricing and service-page components (Oct 2026 rebuild) */
.svc-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:36px}
.svc-card{position:relative;display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:20px;padding:26px 24px 22px;text-decoration:none;color:var(--ink);transition:transform .25s ease,box-shadow .25s ease,border-color .25s ease}
a.svc-card:hover{transform:translateY(-3px);border-color:#e9b8c6;box-shadow:0 18px 36px -24px rgba(140,20,55,.45)}
.svc-card.feature{border:2px solid var(--green);box-shadow:0 22px 44px -30px rgba(140,20,55,.55)}
.svc-tag{position:absolute;top:-12px;left:22px;background:var(--green);color:#fff;font:700 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;padding:7px 11px;border-radius:999px}
.svc-tag.soon{background:#fff;color:var(--green);border:1.5px solid var(--green)}
.svc-card h3{font-family:var(--serif);font-weight:600;font-size:23px;line-height:1.15;margin:4px 0 12px}
.svc-price{font-family:var(--serif);font-weight:600;font-size:34px;line-height:1;color:var(--green);margin:0}
.svc-price small{font:600 13px var(--sans);color:var(--muted);margin-left:2px}
.svc-time{display:inline-flex;align-items:center;gap:6px;margin:10px 0 14px;font:600 13px var(--sans);color:#5a4048;background:var(--clay-soft);border-radius:999px;padding:6px 11px;align-self:flex-start}
.svc-time::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--clay)}
.svc-card p.svc-desc{font-size:15.5px;line-height:1.55;color:#5a4048;margin:0 0 18px;flex:1}
.svc-go{font:700 14.5px var(--sans);color:var(--green)}
.svc-note{margin-top:22px;font-size:14.5px;color:var(--muted)}
@media(max-width:1060px){.svc-grid{grid-template-columns:repeat(2,1fr);row-gap:30px}}
@media(max-width:600px){.svc-grid{grid-template-columns:1fr}}

/* service page hero */
.svc-hero{padding:clamp(48px,7vw,88px) 0 clamp(40px,6vw,64px);background:linear-gradient(135deg,#f6ecdc,#f7e7ec)}
.svc-hero h1{font-family:var(--display);font-weight:700;font-size:clamp(38px,5.4vw,62px);line-height:1.05;letter-spacing:-.01em;margin:10px 0 18px;max-width:900px}
.svc-hero h1 em{font-style:normal;color:var(--green)}
.svc-hero .lede{max-width:760px}
.facts{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0;margin:30px 0 30px;max-width:860px;background:#fff;border:1px solid var(--line);border-radius:18px;overflow:hidden}
.fact{padding:18px 22px;border-left:1px solid var(--line)}
.fact:first-child{border-left:0}
.fact b{display:block;font:700 11.5px var(--sans);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:6px}
.fact span{font-family:var(--serif);font-weight:600;font-size:clamp(20px,2.2vw,26px);line-height:1.15;color:var(--ink)}
.fact span.fxp{color:var(--green)}
.fact span.small{font:600 16px/1.4 var(--sans);color:#5a4048}
@media(max-width:700px){.facts{grid-template-columns:1fr}.fact{border-left:0;border-top:1px solid var(--line)}.fact:first-child{border-top:0}}
.hero-btns{display:flex;flex-wrap:wrap;gap:12px}

/* included checklist */
.inc{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:32px}
.inc-group{background:#fff;border:1px solid var(--line);border-radius:18px;padding:24px 24px 20px}
.inc-group h3{font-family:var(--serif);font-weight:600;font-size:21px;margin:0 0 4px}
.inc-group .inc-sub{font-size:14px;color:var(--muted);margin:0 0 12px}
.inc-group ul{list-style:none;margin:0;padding:0}
.inc-group li{position:relative;padding:7px 0 7px 28px;font-size:16px;line-height:1.5;color:#5a4048;border-top:1px dashed #eadfd2}
.inc-group li:first-child{border-top:0}
.inc-group li::before{content:"";position:absolute;left:0;top:11px;width:17px;height:17px;border-radius:50%;background:var(--green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12.5l4.5 4.5L19 7.5'/%3E%3C/svg%3E") center/11px no-repeat}
.inc-group.ai{border-color:#e9b8c6;background:linear-gradient(180deg,#fff,#fdf3f6)}
.inc-group.ai h3::after{content:"\2726  My specialty";display:inline-block;margin-left:10px;vertical-align:middle;font:700 10.5px var(--sans);letter-spacing:.08em;text-transform:uppercase;color:#fff;background:var(--clay);padding:5px 9px;border-radius:999px}
@media(max-width:760px){.inc{grid-template-columns:1fr}}

/* steps on light background */
.steps{display:grid;grid-template-columns:repeat(var(--n,4),1fr);gap:22px;margin-top:32px;counter-reset:st}
.steps .st{border-top:2px solid var(--green);padding-top:16px}
.steps .st strong{display:block;font-family:var(--serif);font-weight:600;font-size:20px;margin-bottom:6px}
.steps .st strong::before{counter-increment:st;content:counter(st) ". ";color:var(--green)}
.steps .st span{display:block;font-size:15.5px;line-height:1.55;color:#5a4048}
@media(max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.steps{grid-template-columns:1fr}}

/* add-on cards */
.addons{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:30px}
.addon{background:#fff;border:1px solid var(--line);border-radius:18px;padding:22px}
.addon h3{font-family:var(--serif);font-weight:600;font-size:20px;margin:0 0 6px}
.addon .ad-price{font:700 15px var(--sans);color:var(--green);margin:0 0 10px}
.addon .ad-price s{color:var(--muted);font-weight:500;margin-left:6px}
.addon p{font-size:15px;line-height:1.55;color:#5a4048;margin:0 0 12px}
.addon a{font:700 14px var(--sans);color:var(--green);text-decoration:none}
@media(max-width:900px){.addons{grid-template-columns:1fr}}

/* priced service blocks (SEO & AI page) */
.pblock{display:grid;grid-template-columns:300px 1fr;gap:28px;background:#fff;border:1px solid var(--line);border-radius:22px;padding:30px;margin-top:22px}
.pblock.ai{border-color:#e9b8c6;background:linear-gradient(135deg,#fff 55%,#fdf3f6)}
.pblock h3{font-family:var(--serif);font-weight:600;font-size:26px;line-height:1.12;margin:0 0 10px}
.pblock .svc-price{font-size:38px}
.pblock .pb-alt{font-size:14px;color:var(--muted);margin:8px 0 0}
.pblock .pb-for{font-size:15.5px;line-height:1.55;color:#5a4048;margin:14px 0 0}
.pblock ul{list-style:none;margin:0;padding:0}
.pblock li{position:relative;padding:8px 0 8px 28px;font-size:16px;line-height:1.5;color:#5a4048;border-top:1px dashed #eadfd2}
.pblock li:first-child{border-top:0}
.pblock li::before{content:"";position:absolute;left:0;top:12px;width:17px;height:17px;border-radius:50%;background:var(--green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12.5l4.5 4.5L19 7.5'/%3E%3C/svg%3E") center/11px no-repeat}
.pblock li b{color:var(--ink)}
@media(max-width:820px){.pblock{grid-template-columns:1fr;gap:16px;padding:24px}}
.bundle{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:16px;margin-top:22px;background:var(--ink);color:#fff;border-radius:20px;padding:24px 28px}
.bundle h3{font-family:var(--serif);font-weight:600;font-size:22px;margin:0 0 4px;color:#fff}
.bundle p{margin:0;color:#e9d6dc;font-size:15.5px}
.bundle .b-price{font-family:var(--serif);font-weight:600;font-size:34px;color:#fff;line-height:1}
.bundle .b-price s{font:500 15px var(--sans);color:#c9aab3;margin-left:8px}

/* cross-links + end cta */
.xlinks{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:28px}
@media(max-width:820px){.xlinks{grid-template-columns:1fr}}
.endcta{text-align:center;background:linear-gradient(135deg,#fdf8ef 0%,#f8eaee 100%);border:1px solid #efd3dc;border-radius:26px;padding:clamp(34px,5vw,56px) clamp(20px,4vw,48px)}
.endcta h2{margin:0 0 10px}
.endcta p{max-width:620px;margin:0 auto 22px;color:#5a4048;font-size:18px}
.endcta .hero-btns{justify-content:center}

/* coming soon */
.soon-card{display:grid;grid-template-columns:1.1fr 1fr;gap:30px;align-items:center;background:#fff;border:1px solid var(--line);border-radius:24px;padding:clamp(24px,4vw,40px);margin-top:30px}
@media(max-width:820px){.soon-card{grid-template-columns:1fr}}
.tpl-mock{position:relative;aspect-ratio:4/3;border-radius:16px;background:linear-gradient(160deg,#f8eaee,#f6ecdc);border:1px solid #efd3dc;overflow:hidden}
.tpl-mock i{position:absolute;display:block;border-radius:8px;background:#fff;box-shadow:0 10px 24px -18px rgba(140,20,55,.5)}
.tpl-mock .t1{left:7%;top:8%;width:86%;height:9%;background:#fff}
.tpl-mock .t2{left:7%;top:22%;width:52%;height:40%;background:var(--green);opacity:.88}
.tpl-mock .t3{left:63%;top:22%;width:30%;height:40%}
.tpl-mock .t4{left:7%;top:67%;width:27%;height:25%}
.tpl-mock .t5{left:37%;top:67%;width:27%;height:25%}
.tpl-mock .t6{left:67%;top:67%;width:26%;height:25%}
.tpl-mock b{position:absolute;right:5%;bottom:5%;font:700 11px var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--green);background:#fff;border:1.5px solid var(--green);border-radius:999px;padding:6px 10px}
.svc-card.svc-wide{flex-direction:row;align-items:center;justify-content:space-between;gap:24px;margin-top:18px;padding:22px 26px}
.svc-card.svc-wide h3{margin:0 0 6px}
.svc-card.svc-wide .svc-desc{margin:0;max-width:640px}
.svc-wide-r{display:flex;flex-direction:column;align-items:flex-end;gap:8px;flex:none}
@media(max-width:700px){.svc-card.svc-wide{flex-direction:column;align-items:flex-start}.svc-wide-r{align-items:flex-start}}
/* blog */
.author-box{display:flex;gap:16px;align-items:flex-start;margin:36px 0 8px;padding:20px;background:#fff;border:1px solid var(--line);border-radius:18px}
.author-box img{width:80px;height:80px;border-radius:50%;object-fit:cover;flex:none;background:var(--sage)}
.author-box b{display:block;font-family:var(--serif);font-size:19px;margin-bottom:4px}
.author-box span{display:block;font-size:15px;line-height:1.55;color:#5a4048;margin-bottom:8px}
.author-box a{font:700 14px var(--sans);color:var(--green);text-decoration:none}
.cmp-t{width:100%;border-collapse:collapse;margin:18px 0 24px;font-size:15.5px;background:#fff;border:1px solid var(--line);border-radius:14px;overflow:hidden;display:block;overflow-x:auto}
.cmp-t th,.cmp-t td{padding:11px 14px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
.cmp-t thead th{background:var(--clay-soft);font-weight:700;color:var(--ink)}
.cmp-t tbody tr:last-child td{border-bottom:0}
/* photo-led hero */
.hv-photo{display:block!important;margin-top:0!important;padding-top:0!important;border-top:0!important}
.hp-wrap{position:relative;margin:0 0 0 auto;max-width:420px}
.hp-img{display:block;width:100%;height:auto;aspect-ratio:4/5;object-fit:cover;border-radius:28px;box-shadow:0 30px 60px -36px rgba(140,20,55,.55)}
.hp-name{position:absolute;left:-18px;top:22px;background:#fff;border:1px solid #efd3dc;border-radius:14px;padding:10px 14px;box-shadow:0 14px 30px -20px rgba(140,20,55,.5)}
.hp-name b{display:block;font-family:var(--serif);font-size:17px;color:var(--ink)}
.hp-name span{display:block;font:600 12.5px var(--sans);color:var(--green)}
.hp-anim{position:absolute;right:-22px;bottom:-34px;width:270px;background:rgba(255,255,255,.92);border:1px solid #efd3dc;border-radius:20px;padding:8px 8px 2px;box-shadow:0 20px 40px -26px rgba(140,20,55,.55)}
.hp-anim .hero-art.sr{max-width:none!important;width:100%;display:block!important}
@media(max-width:1100px){.hp-anim{right:-10px;width:240px}}
@media(max-width:860px){
  .hp-wrap{margin:36px auto 30px;max-width:340px}
  .hp-name{left:-8px;top:14px}
  .hp-anim{right:-10px;bottom:-26px;width:210px}
}
/* readable readiness pills next to the hero animation */
.hp-anim{width:230px}
.hp-pills{position:absolute;right:calc(100% + 10px);bottom:14px;display:flex;flex-direction:column;align-items:flex-end;gap:8px}
.hp-pill{background:var(--green);color:#fff;font:700 13px/1 var(--sans);letter-spacing:.01em;padding:8px 12px;border-radius:999px;white-space:nowrap;box-shadow:0 10px 22px -14px rgba(140,20,55,.7)}
@supports selector(:has(a)){
 .hp-pill{opacity:0}
 .hp-anim:has(.sr.go) .hp-pill.p1{animation:sr-p1 13s cubic-bezier(.3,1.5,.5,1) infinite}
 .hp-anim:has(.sr.go) .hp-pill.p2{animation:sr-p2 13s cubic-bezier(.3,1.5,.5,1) infinite}
 .hp-anim:has(.sr.go) .hp-pill.p3{animation:sr-p3 13s cubic-bezier(.3,1.5,.5,1) infinite}
}
@media(prefers-reduced-motion:reduce){.hp-pill{opacity:1!important;animation:none!important}}
@media(max-width:1100px){.hp-anim{width:210px}}
@media(max-width:860px){.hp-anim{width:180px}.hp-pill{font-size:12px;padding:7px 10px}}
#addons .addons{grid-template-columns:repeat(2,1fr)}
@media(max-width:700px){#addons .addons{grid-template-columns:1fr}}
#services .svc-grid{grid-template-columns:repeat(3,1fr)}
@media(max-width:1060px){#services .svc-grid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:600px){#services .svc-grid{grid-template-columns:1fr}}
/* services page */
.jump{display:flex;flex-wrap:wrap;gap:8px;margin-top:24px}
.jump a{font:600 14px var(--sans);color:var(--green-d);background:#fff;border:1px solid #efd3dc;border-radius:999px;padding:8px 14px;text-decoration:none}
.jump a:hover{background:var(--clay-soft)}
.choose{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:30px}
.ch-card{display:flex;flex-direction:column;gap:8px;background:#fff;border:1px solid var(--line);border-radius:20px;padding:24px;text-decoration:none;color:var(--ink);transition:transform .25s,box-shadow .25s,border-color .25s}
.ch-card:hover{transform:translateY(-3px);border-color:#e9b8c6;box-shadow:0 18px 36px -24px rgba(140,20,55,.45)}
.ch-card.feature{border:2px solid var(--green)}
.ch-q{font-family:var(--serif);font-size:20px;line-height:1.3;color:var(--ink)}
.ch-card b{font:800 13px var(--sans);letter-spacing:.08em;text-transform:uppercase;color:var(--green);margin-top:auto}
.ch-m{font-size:14.5px;color:#5a4048}
@media(max-width:860px){.choose{grid-template-columns:1fr}}
.sub-h{font-family:var(--serif);font-weight:600;font-size:24px;margin:40px 0 0}
.sec-cta{display:flex;flex-wrap:wrap;align-items:center;gap:14px;margin-top:34px}
.sec-cta span{font-size:15px;color:#5a4048}
.ladder{list-style:none;display:grid;grid-template-columns:repeat(4,1fr);gap:10px;padding:0;margin:24px 0 8px;counter-reset:none}
.ladder li{position:relative;background:#fff;border:1px solid #efd3dc;border-radius:14px;padding:12px 14px 12px 50px;font:700 15px var(--sans);color:var(--ink)}
.ladder li b{position:absolute;left:12px;top:50%;transform:translateY(-50%);width:28px;height:28px;border-radius:50%;background:var(--green);color:#fff;display:grid;place-items:center;font-size:13px}
.ladder li span{display:block;font-weight:600;font-size:13.5px;color:var(--green)}
@media(max-width:900px){.ladder{grid-template-columns:repeat(2,1fr)}}
@media(max-width:500px){.ladder{grid-template-columns:1fr}}
#five-day,#custom,#seo-ai,#hourly,#payment,#choose{scroll-margin-top:84px}
.bt-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:28px}
.bt-card{display:flex;flex-direction:column;gap:10px;background:#fff;border:1px solid var(--line);border-radius:18px;overflow:hidden;text-decoration:none;color:var(--ink);padding-bottom:16px}
.bt-card img{width:100%;height:auto;aspect-ratio:1200/630;object-fit:cover;display:block}
.bt-card b{font-family:var(--serif);font-weight:600;font-size:18px;line-height:1.3;padding:0 18px}
.bt-card .svc-go{padding:0 18px}
@media(max-width:860px){.bt-grid{grid-template-columns:1fr}}
.post-hero{margin:8px 0 26px}
.post-hero img{width:100%;height:auto;border-radius:16px;display:block;border:1px solid var(--line)}
.pcard .pthumb{display:block;width:calc(100% + 2px);margin:-1px -1px 14px;aspect-ratio:1200/630;object-fit:cover;border-radius:16px 16px 0 0}
.me-grid{display:grid;grid-template-columns:320px 1fr;gap:40px;align-items:center}
.me-img{width:100%;height:auto;border-radius:22px;aspect-ratio:4/5;object-fit:cover;box-shadow:0 24px 50px -34px rgba(140,20,55,.55)}
@media(max-width:820px){.me-grid{grid-template-columns:1fr}.me-img{max-width:300px}}
.pcard .pthumb{height:auto!important;max-width:none}
.me-img{aspect-ratio:1/1}
.pcard .pthumb{width:calc(100% + 52px);margin:-26px -26px 18px;border-radius:17px 17px 0 0;aspect-ratio:1200/630;object-fit:cover}
/* design concepts showcase */
.work-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:26px;margin-top:32px}
.work-card{margin:0;background:#fff;border:1px solid var(--line);border-radius:18px;overflow:hidden;box-shadow:0 24px 50px -38px rgba(48,32,34,.55);transition:transform .3s ease,box-shadow .3s ease}
.work-card:hover{transform:translateY(-4px);box-shadow:0 30px 60px -36px rgba(140,20,55,.45)}
.wc-bar{display:flex;gap:6px;padding:10px 14px;background:#f6eee9;border-bottom:1px solid var(--line)}
.wc-bar i{width:9px;height:9px;border-radius:50%;background:#e2cfd5}
.wc-bar i:first-child{background:#e0396c}
.work-card img{display:block;width:100%;height:auto;aspect-ratio:1200/780}
.work-card figcaption{display:flex;justify-content:space-between;gap:12px;padding:14px 18px;font-size:14.5px}
.work-card figcaption b{font-family:var(--serif);font-weight:600;font-size:17px;color:var(--ink)}
.work-card figcaption span{color:var(--green);font-weight:600}
@media(max-width:760px){.work-grid{grid-template-columns:1fr}.work-card figcaption{flex-direction:column;gap:2px}}
#work{padding-top:clamp(48px,6vw,80px)}
/* home services band */
.band-rasp{position:relative;overflow:hidden;background:radial-gradient(ellipse 60% 80% at 85% 10%,#e0396c 0%,rgba(224,57,108,0) 60%),linear-gradient(135deg,#b31a47 0%,#8c1437 100%);color:#fff}
.band-rasp::after{content:"\2726";position:absolute;right:6%;bottom:-40px;font-size:260px;line-height:1;color:rgba(255,255,255,.06);pointer-events:none}
.br-head .eyebrow{color:#ffd3e0}
.br-head h2{color:#fff;font-size:clamp(36px,4.6vw,56px);margin:6px 0 0}
.br-head h2 em{font-style:italic;color:#ffd3e0}
.br-grid{position:relative;z-index:1;display:grid;grid-template-columns:repeat(3,1fr);gap:20px;margin-top:38px}
.br-card{display:flex;flex-direction:column;background:#fdf8f2;color:var(--ink);border-radius:24px;padding:30px 28px 26px;text-decoration:none;min-height:300px;box-shadow:0 30px 60px -40px rgba(30,0,10,.6);transition:transform .3s cubic-bezier(.2,.7,.2,1),box-shadow .3s}
.br-card:hover{transform:translateY(-6px);box-shadow:0 40px 70px -40px rgba(30,0,10,.75)}
.br-card.feature{background:#2a1a1d;color:#fff}
.br-tag{align-self:flex-start;font:700 12px var(--sans);letter-spacing:.14em;text-transform:uppercase;color:var(--green);background:#f8e3ea;padding:7px 12px;border-radius:999px}
.br-card.feature .br-tag{background:#e0396c;color:#fff}
.br-card h3{font-family:var(--serif);font-weight:600;font-size:32px;line-height:1.05;margin:22px 0 10px;color:inherit}
.br-card p{font-size:16.5px;line-height:1.5;color:#6b555b;margin:0}
.br-card.feature p{color:#e9cdd5}
.br-foot{margin-top:auto;padding-top:28px;display:flex;align-items:flex-end;justify-content:space-between}
.br-price{font-family:var(--serif);font-weight:600;font-size:44px;line-height:1;color:var(--green)}
.br-card.feature .br-price{color:#ff8fb1}
.br-price small{font:600 14px var(--sans);color:#9a838a;margin-right:4px}
.br-go{width:46px;height:46px;border-radius:50%;display:grid;place-items:center;background:var(--green);color:#fff;font-size:20px;transition:transform .3s}
.br-card.feature .br-go{background:#e0396c}
.br-card:hover .br-go{transform:translateX(4px)}
.br-all{position:relative;z-index:1;display:inline-block;margin-top:28px;color:#fff;font-weight:700;text-decoration:none;border-bottom:1.5px solid rgba(255,255,255,.5);padding-bottom:3px}
.br-all:hover{border-color:#fff}
@media(max-width:900px){.br-grid{grid-template-columns:1fr}.br-card{min-height:0}}
.ladder li.lad-add{background:transparent;border:1.5px dashed #d9a3b4}
.ladder li.lad-add b{background:#fff;color:var(--green);border:1.5px solid var(--green);font-size:16px}
.ladder li.lad-add small{display:block;font-weight:500;font-size:12.5px;color:#7a6468}
.rp-sample{margin-top:18px;background:#fbf6f0;border:1px solid var(--line);border-radius:14px;padding:14px}
.rp-lab{display:block;font:700 10.5px var(--sans);letter-spacing:.12em;text-transform:uppercase;color:#9a7f86;margin-bottom:10px}
.sc-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:8px}
.sc-grid span{display:flex;align-items:center;gap:8px;font:600 13px var(--sans);color:var(--ink)}
.sc-grid b{width:26px;height:26px;border-radius:8px;display:grid;place-items:center;font:700 13px var(--sans);color:#fff}
.g-a{background:#2f7d5b}.g-b{background:#7a9a3a}.g-c{background:#d39a2c}.g-d{background:#c0392b}
.sov>div{display:grid;grid-template-columns:92px 1fr 34px;align-items:center;gap:8px;font:600 12.5px var(--sans);color:#5a4048;margin-top:6px}
.sov i{display:block;height:10px;border-radius:6px;background:linear-gradient(90deg,#d8c2c8 var(--w),#efe6e0 var(--w))}
.sov em{font-style:normal;text-align:right}
.sov .you{color:var(--green)}.sov .you i{background:linear-gradient(90deg,var(--green) var(--w),#efe6e0 var(--w))}
.ladder{grid-template-columns:repeat(6,1fr)}
.ladder li{grid-column:span 2}
.ladder li.lad-add{grid-column:span 3}
@media(max-width:900px){.ladder{grid-template-columns:repeat(2,1fr)}.ladder li,.ladder li.lad-add{grid-column:span 1}}
@media(max-width:500px){.ladder{grid-template-columns:1fr}}
.pblock .pb-cta{margin-top:16px;padding:11px 18px;font-size:14.5px}
/* ===== v2: offers ===== */
.vh{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.offers{display:grid;gap:22px;margin-top:30px;align-items:stretch}
.offers.two{grid-template-columns:repeat(2,minmax(0,1fr))}
.offers.three{grid-template-columns:repeat(3,minmax(0,1fr))}
.offer{display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:24px;overflow:hidden;scroll-margin-top:90px}
.offer .of-top{padding:28px 28px 22px;border-bottom:1px solid var(--line);background:#fffaf5}
.offer .of-tag{display:inline-block;font:700 11px var(--sans);letter-spacing:.12em;text-transform:uppercase;color:var(--green);background:#fbe4ea;padding:6px 11px;border-radius:999px}
.offer h3{font-family:var(--serif);font-weight:600;font-size:clamp(24px,2.4vw,30px);line-height:1.1;margin:14px 0 6px}
.offer .of-price{font-family:var(--serif);font-size:46px;line-height:1;color:var(--green);margin:10px 0 6px}
.offer .of-price small{font:600 15px var(--sans);color:var(--muted);margin-left:4px}
.offer .of-price s{font-size:.5em;color:var(--muted)}
.offer .of-meta{font:600 13.5px var(--sans);color:#7a6468;margin:0}
.offer .of-lede{font-size:15.5px;line-height:1.55;color:#5a4048;margin:14px 0 0}
.offer .of-value{margin:14px 0 0;padding:9px 12px;border-radius:12px;background:#f3fbf6;color:#24684a;font:600 13.5px/1.4 var(--sans);border:1px solid #cfe9da}
.offer .of-body{padding:20px 28px 8px;flex:1}
.offer .of-gh{font:700 11px var(--sans);letter-spacing:.12em;text-transform:uppercase;color:#9a7f86;margin:16px 0 6px}
.offer .of-what{color:var(--ink);font-size:12px;margin-top:6px}
.offer .of-list{list-style:none;margin:0;padding:0}
.offer .of-list li{position:relative;padding:7px 0 7px 26px;font-size:15px;line-height:1.5;color:#4a3338;border-top:1px dashed #eadfd2}
.offer .of-list li:first-child{border-top:0}
.offer .of-list li::before{content:"";position:absolute;left:0;top:11px;width:16px;height:16px;border-radius:50%;background:var(--green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12.5l4.5 4.5L19 7.5'/%3E%3C/svg%3E") center/10px no-repeat}
.offer .of-add{margin-top:14px;padding:14px 16px;border:1.5px dashed #e3bcc8;border-radius:14px}
.offer .of-add .of-gh{margin-top:0}
.offer .of-add ul{list-style:none;margin:0;padding:0}
.offer .of-add li{display:flex;justify-content:space-between;gap:14px;padding:6px 0;font-size:14px;line-height:1.45;color:#5a4048;border-top:1px solid #f1e6e9}
.offer .of-add li:first-child{border-top:0}
.offer .of-add li b{white-space:nowrap;color:var(--green);font-weight:700}
.offer .of-add s{color:var(--muted);font-weight:500}
.offer .of-cta{padding:18px 28px 26px}
.offer .of-cta .btn{width:100%;justify-content:center;text-align:center}
.offer .rp-sample{margin:4px 0 6px}
.offer.feature{border:2px solid var(--green);box-shadow:0 18px 40px -22px rgba(179,26,71,.45)}
.offer.feature .of-top{background:#2a1a1d}
.offer.feature .of-top h3{color:#fff}
.offer.feature .of-price{color:#ff9ab5}
.offer.feature .of-meta,.offer.feature .of-lede{color:rgba(255,255,255,.82)}
.offer.feature .of-tag{background:#e0436f;color:#fff}
.offer.feature .of-value{background:rgba(255,255,255,.08);color:#fff;border-color:rgba(255,255,255,.2)}
@media(max-width:1020px){.offers.three{grid-template-columns:1fr 1fr}}
@media(max-width:760px){.offers.two,.offers.three{grid-template-columns:1fr}.offer .of-top,.offer .of-body,.offer .of-cta{padding-left:20px;padding-right:20px}}
/* compare tables */
.cmp-wrap{margin-top:14px;overflow-x:auto;border:1px solid var(--line);border-radius:20px;background:#fff;-webkit-overflow-scrolling:touch}
.cmp{width:100%;border-collapse:separate;border-spacing:0;min-width:720px;font-size:14.5px;line-height:1.45}
.cmp th,.cmp td{padding:12px 16px;text-align:left;vertical-align:top;border-bottom:1px solid #f1e6e9;color:#4a3338}
.cmp thead th{font:700 15px var(--sans);color:var(--ink);background:#fffaf5;vertical-align:bottom;padding-top:18px}
.cmp thead th small{display:block;font-weight:500;font-size:12.5px;color:var(--muted)}
.cmp tbody th{font-weight:600;color:var(--ink);width:22%;background:#fff;position:sticky;left:0;z-index:1}
.cmp thead th:first-child{position:sticky;left:0;z-index:2}
.cmp .hl{background:#fdf1f4}
.cmp thead th.hl{background:var(--green);color:#fff}
.cmp thead th.hl small{color:rgba(255,255,255,.8)}
.cmp tr.grp th{background:#f6eee6;font:700 11px var(--sans);letter-spacing:.12em;text-transform:uppercase;color:#9a7f86;padding:9px 16px}
.cmp td b{color:var(--ink);font-size:16px}
.cmp td small{display:block;color:var(--muted);font-size:12.5px}
.cmp .ck{display:inline-grid;place-items:center;width:22px;height:22px;border-radius:50%;background:var(--green);color:#fff;font-size:12px;font-weight:700}
.cmp .addon-t{display:inline-block;font:600 12px var(--sans);color:#9a7f86;border:1px dashed #d9a3b4;border-radius:999px;padding:2px 9px}
.cmp tr.cta-row td,.cmp tr.cta-row th{border-bottom:0;padding:16px}
.btn.sm{padding:9px 16px;font-size:14px}
/* working with me */
.knows{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:28px}
.know{background:#fff;border:1px solid var(--line);border-left:4px solid var(--green);border-radius:14px;padding:16px 18px}
.know p{margin:0;font-size:15px;line-height:1.55;color:#5a4048}
.know .know-q{font:700 15.5px var(--sans);color:var(--ink);margin-bottom:6px}
@media(max-width:900px){.knows{grid-template-columns:1fr}}
.tl-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin-top:28px}
.tl-card{background:#fff;border:1px solid var(--line);border-radius:22px;padding:24px}
.tl-card.feature{border:2px solid var(--green)}
.tl-card h3{font-family:var(--serif);font-weight:600;font-size:24px;margin:0 0 14px}
.tl{list-style:none;margin:0;padding:0;position:relative}
.tl li{position:relative;padding:0 0 18px 22px;border-left:2px solid #efd3dc;margin-left:6px}
.tl li:last-child{border-left-color:transparent;padding-bottom:0}
.tl li::before{content:"";position:absolute;left:-7px;top:2px;width:12px;height:12px;border-radius:50%;background:var(--green);box-shadow:0 0 0 4px #fbe4ea}
.tl-when{display:block;font:700 11px var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--green);margin-bottom:2px}
.tl strong{font-size:16px;color:var(--ink)}
.tl p{margin:3px 0 0;font-size:14.5px;line-height:1.5;color:#5a4048}
@media(max-width:1000px){.tl-grid{grid-template-columns:1fr}}
/* home: ethos pathos logos */
#style .st-head{max-width:760px}
.epl{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px;margin:30px 0 22px}
.epl-card{position:relative;background:#fff;border:1px solid var(--line);border-radius:24px;padding:30px 28px 28px;overflow:hidden}
.epl-card.mid{background:linear-gradient(160deg,#b31a47,#8c1437);border:0;color:#fff}
.epl-word{display:block;font-family:var(--serif);font-style:italic;font-size:clamp(46px,5vw,64px);line-height:1;color:var(--green);letter-spacing:-.01em}
.epl-card.mid .epl-word{color:#ffc2d2}
.epl-sub{display:block;font:700 11px var(--sans);letter-spacing:.14em;text-transform:uppercase;color:#9a7f86;margin:10px 0 18px}
.epl-card.mid .epl-sub{color:rgba(255,255,255,.75)}
.epl-card h3{font-family:var(--serif);font-weight:600;font-size:24px;margin:0 0 8px}
.epl-card.mid h3{color:#fff}
.epl-card p{margin:0;font-size:15.5px;line-height:1.6;color:#5a4048}
.epl-card.mid p{color:rgba(255,255,255,.9)}
@media(max-width:900px){.epl{grid-template-columns:1fr}}
/* ===== AI shine ===== */
@property --ang{syntax:'<angle>';inherits:false;initial-value:0deg}
.ai-glow{position:relative;border-color:transparent!important;background:linear-gradient(#fff,#fff) padding-box,conic-gradient(from var(--ang),#b31a47,#ff8fb0,#ffe1ea,#c9a4ff,#ff8fb0,#b31a47) border-box!important;border:2px solid transparent!important;animation:aiSpin 6s linear infinite}
.offer.feature.ai-glow{background:linear-gradient(#fff,#fff) padding-box,conic-gradient(from var(--ang),#b31a47,#ff8fb0,#ffe1ea,#c9a4ff,#ff8fb0,#b31a47) border-box!important;box-shadow:0 18px 44px -20px rgba(179,26,71,.5),0 0 0 6px rgba(255,143,176,.08)}
.ai-glow .of-top{position:relative;overflow:hidden}
.ai-glow .of-top::after{content:"";position:absolute;inset:0;background:linear-gradient(105deg,transparent 35%,rgba(255,255,255,.55) 50%,transparent 65%);transform:translateX(-120%);animation:aiShine 5.5s ease-in-out infinite;pointer-events:none}
.offer.feature.ai-glow .of-top::after{background:linear-gradient(105deg,transparent 35%,rgba(255,180,205,.22) 50%,transparent 65%)}
.ai-glow .of-tag::before{content:"\2726";margin-right:6px}
@keyframes aiSpin{to{--ang:360deg}}
@keyframes aiShine{0%,55%{transform:translateX(-120%)}80%,100%{transform:translateX(120%)}}
/* existing AI components */
.inc-group.ai,.pblock.ai,.ai-card{position:relative;border:2px solid transparent!important;background:linear-gradient(#fff,#fdf6f8) padding-box,conic-gradient(from var(--ang),#b31a47,#ff8fb0,#ffe1ea,#c9a4ff,#ff8fb0,#b31a47) border-box!important;animation:aiSpin 6s linear infinite}
.cmp thead th.hl{background:linear-gradient(110deg,#b31a47 0%,#d42a5d 45%,#ff8fb0 50%,#d42a5d 55%,#b31a47 100%);background-size:250% 100%;animation:aiSweep 6s ease-in-out infinite}
@keyframes aiSweep{0%,40%{background-position:100% 0}80%,100%{background-position:0 0}}
@media (prefers-reduced-motion:reduce){.ai-glow,.inc-group.ai,.pblock.ai,.ai-card,.cmp thead th.hl{animation:none}.ai-glow .of-top::after{display:none}}
.ai-glow .of-top>*{position:relative;z-index:1}
.ai-glow .of-top::after{z-index:0;background:linear-gradient(105deg,transparent 38%,rgba(255,214,226,.45) 50%,transparent 62%)}
ol.tl{border:0!important;background:none!important;box-shadow:none!important;padding:0!important;border-radius:0!important}
.cmp-hint{display:none;margin:10px 0 0;font:600 13px var(--sans);color:var(--green)}
@media(max-width:760px){.cmp-hint{display:block}.cmp{font-size:13.5px;min-width:640px}.cmp tbody th{width:auto;min-width:118px;max-width:130px}.cmp th,.cmp td{padding:10px 12px}}
.epl-chips{display:flex;flex-wrap:wrap;gap:8px;margin-top:18px}
.epl-chips span{font:600 12.5px var(--sans);padding:6px 12px;border-radius:999px;background:#fbe4ea;color:var(--green)}
.epl-card.mid .epl-chips span{background:rgba(255,255,255,.14);color:#fff;border:1px solid rgba(255,255,255,.25)}
.epl-card{display:flex;flex-direction:column}.epl-card .epl-chips{margin-top:auto;padding-top:18px}
/* light featured cards with animated border (no chocolate) */
.br-time{display:inline-flex;align-items:center;gap:7px;margin-top:18px;font:600 14px var(--sans);color:#7a6468}
.br-pv{display:flex;flex-direction:column;gap:6px}
.br-lab{font:700 11px var(--sans);letter-spacing:.14em;text-transform:uppercase;color:#9a838a}
.br-card.feature,.offer.feature{background:linear-gradient(#fffaf6,#fffaf6) padding-box,conic-gradient(from var(--ang),#b31a47,#ff8fb0,#ffe1ea,#ff8fb0,#b31a47) border-box!important;border:3px solid transparent!important;color:var(--ink);animation:aiSpin 5s linear infinite;box-shadow:0 24px 60px -30px rgba(30,0,10,.7),0 0 0 6px rgba(255,143,176,.12)}
.br-card.feature p{color:#6b555b}
.br-card.feature .br-price{color:var(--green)}
.br-card.feature .br-tag{background:var(--green);color:#fff}
.br-card.feature .br-go{background:var(--green)}
.br-card.feature .br-time{color:#7a6468}
.offer.feature .of-top{background:#fff4f6}
.offer.feature .of-top h3{color:var(--ink)}
.offer.feature .of-price{color:var(--green)}
.offer.feature .of-meta{color:#7a6468}.offer.feature .of-lede{color:#5a4048}
.offer.feature .of-tag{background:var(--green);color:#fff}
.offer.feature .of-value{background:#f3fbf6;color:#24684a;border-color:#cfe9da}
.offer.feature.ai-glow .of-top::after,.br-card.feature::after{background:linear-gradient(105deg,transparent 38%,rgba(255,214,226,.5) 50%,transparent 62%)}
.br-card.feature{position:relative;overflow:hidden}
.br-card.feature>*{position:relative;z-index:1}
.br-card.feature::after{content:"";position:absolute;inset:0;z-index:0;transform:translateX(-120%);animation:aiShine 5.5s ease-in-out infinite;pointer-events:none}
@media (prefers-reduced-motion:reduce){.br-card.feature,.offer.feature{animation:none}.br-card.feature::after{display:none}}
/* name card sits on the photo's top edge, clear of the face */
.hp-name{top:-26px!important;z-index:3}
@media(max-width:860px){.hp-name{top:-22px!important}}
/* hero headline: let it wrap naturally */
#stage-awareness h1 .h1-line{display:inline!important}
.about-h1{font-size:clamp(32px,3.6vw,48px)!important;line-height:1.1!important}
/* offer cards: more breathing room */
.offers{gap:28px}
.offer .of-top{padding:30px 30px 26px}
.offer .of-lede{margin-top:16px}
.offer .of-value{margin-top:18px;padding:11px 14px}
.offer .of-body{padding:28px 30px 12px}
.offer .rp-sample{margin:0 0 28px;padding:16px 16px 14px}
.offer .of-what{margin:0 0 10px;padding-top:4px}
.offer .of-gh{margin:22px 0 8px}
.offer .of-list li{padding:10px 0 10px 28px;line-height:1.55}
.offer .of-list li::before{top:14px}
.offer .of-add{margin-top:22px;padding:16px 18px}
.offer .of-cta{padding:22px 30px 30px}
@media(max-width:760px){.offer .of-top,.offer .of-body,.offer .of-cta{padding-left:22px;padding-right:22px}}
/* home: tighter gap into My style + standards strip */
#style{padding-top:clamp(56px,7vw,88px)!important}
.std{margin:8px 0 26px;padding:26px 28px;border-radius:22px;background:#fff;border:1px solid var(--line)}
.std-lead{margin:0 0 16px;font:700 11px var(--sans);letter-spacing:.14em;text-transform:uppercase;color:#9a7f86}
.std-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:26px}
.std-item{position:relative;padding-left:26px}
.std-ic{position:absolute;left:0;top:3px;color:var(--green);font-size:14px}
.std-item h3{font-family:var(--serif);font-weight:600;font-size:21px;margin:0 0 6px}
.std-item p{margin:0;font-size:15px;line-height:1.6;color:#5a4048}
@media(max-width:900px){.std-grid{grid-template-columns:1fr;gap:18px}.std{padding:22px 20px}}
.br-price.br-see{font-size:32px}
/* compact add-on cards */
.acs{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:16px;margin-top:26px}
.ac{display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:18px;padding:20px 22px;scroll-margin-top:150px}
.ac-head{display:flex;justify-content:space-between;align-items:baseline;gap:12px}
.ac h3{font-family:var(--serif);font-weight:600;font-size:19px;line-height:1.2;margin:0}
.ac-price{margin:0;white-space:nowrap;font-family:var(--serif);font-size:24px;color:var(--green)}
.ac-price small{font:600 12px var(--sans);color:var(--muted)}
.ac-desc{margin:10px 0 0;font-size:14.5px;line-height:1.55;color:#5a4048;flex:1}
.ac-note{display:inline-block;margin-top:10px;font:600 12px var(--sans);color:#24684a;background:#f3fbf6;border:1px solid #cfe9da;border-radius:999px;padding:4px 10px;align-self:flex-start}
.ac-go{margin-top:14px;font:700 14px var(--sans);color:var(--green);text-decoration:none}
.ac-go:hover{text-decoration:underline}
.ac.ai-glow{background:linear-gradient(#fff,#fff) padding-box,conic-gradient(from var(--ang),#b31a47,#ff8fb0,#ffe1ea,#c9a4ff,#ff8fb0,#b31a47) border-box!important}
@media(max-width:1000px){.acs{grid-template-columns:1fr 1fr}}
@media(max-width:640px){.acs{grid-template-columns:1fr}}
.ac-wide{grid-column:span 2}
.ac-list{list-style:none;margin:12px 0 0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:6px 18px}
.ac-list li{position:relative;padding-left:18px;font-size:13.5px;line-height:1.5;color:#5a4048}
.ac-list li::before{content:"\2726";position:absolute;left:0;top:0;color:var(--green);font-size:11px}
.ac-unlock{margin:14px 0 0;padding:10px 12px;border-radius:12px;background:#fdf1f4;font-size:14px;line-height:1.5;color:#4a3338}
.ac-unlock b{color:var(--green)}
@media(max-width:1000px){.ac-wide{grid-column:1/-1}}
@media(max-width:640px){.ac-list{grid-template-columns:1fr}}

/* design concepts in My style */
.ds-head{margin:72px 0 24px}
.ds-head h3{font-family:var(--serif);font-weight:600;font-size:clamp(26px,2.6vw,32px);margin:0 0 6px}
.ds-head p{margin:0;font-size:16px;line-height:1.6;color:var(--muted)}
@media(hover:none){.ds-hint{display:none}}
.ds-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:36px 32px}
.ds{margin:0}
.ds-frame{border-radius:14px}
.ds-bar{display:flex;align-items:center;gap:5px;height:30px;padding:0 12px;background:#fff;border:1px solid var(--line);border-bottom:1px solid #f1e6dc;border-radius:12px 12px 0 0}
.ds-bar i{width:7px;height:7px;border-radius:50%;background:#e8dbd0}
.ds-bar span{margin:0 auto;padding-right:40px;font:500 11px var(--sans);color:#a8949a;letter-spacing:.01em}
.ds-view{position:relative;aspect-ratio:16/10;overflow:hidden;border:1px solid var(--line);border-top:0;border-radius:0 0 12px 12px;background:#fff;box-shadow:0 22px 44px -34px rgba(48,32,34,.45);transition:box-shadow .4s ease,transform .4s ease;outline:none}
.ds-view img{display:block;width:100%;height:100%;object-fit:cover;object-position:50% 0%;transition:object-position 1.2s ease}
.ds:hover .ds-view,.ds-view:focus-visible{transform:translateY(-3px);box-shadow:0 30px 56px -34px rgba(140,20,55,.38)}
.ds:hover .ds-view img,.ds-view:focus-visible img{object-position:50% 100%;transition:object-position 9s cubic-bezier(.45,.05,.35,1)}
.ds-view:focus-visible{outline:3px solid var(--green);outline-offset:3px}
.ds figcaption{display:flex;justify-content:space-between;align-items:baseline;gap:12px;padding:14px 2px 0}
.ds figcaption b{font-family:var(--serif);font-weight:600;font-size:18px;color:var(--ink)}
.ds figcaption span{font-size:14px;color:var(--muted)}
@media(hover:none){.ds-view img{animation:ds-scroll 22s cubic-bezier(.45,.05,.35,1) infinite}}
@keyframes ds-scroll{0%,12%{object-position:50% 0%}50%,62%{object-position:50% 100%}100%{object-position:50% 0%}}
@media(max-width:760px){.ds-grid{grid-template-columns:1fr;gap:30px}}
@media(prefers-reduced-motion:reduce){.ds-view img{transition:none;animation:none}}
.anc{display:block;position:relative;top:-90px;height:0;visibility:hidden}
/* services: tighter top */
section.svc-hero{padding-top:clamp(40px,5vw,60px)!important;padding-bottom:clamp(32px,4vw,44px)!important}
.svc-hero .lede{margin-bottom:0}
section#websites{padding-top:clamp(40px,5vw,56px)!important}
.has-subnav .subnav{margin-bottom:-52px}
.cmp .inc-t{display:inline-block;font:700 12.5px var(--sans);letter-spacing:.02em;color:var(--green);background:#fbe4ea;padding:4px 11px;border-radius:999px}
/* simpler no-redesign tiles */
.acs-simple{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:18px;margin-top:28px}
.acs-simple .ac{display:flex;flex-direction:column;padding:22px 22px 20px;min-height:0}
.acs-simple .ac-head{display:block}
.acs-simple .ac-head h3{font-size:18px;line-height:1.3;margin:0 0 6px}
.acs-simple .ac-price{margin:0 0 10px;font:600 22px var(--serif);color:var(--green)}
.acs-simple .ac-price small{font:500 13px var(--sans);color:var(--muted)}
.acs-simple .ac-desc{font-size:15px;line-height:1.55;margin:0 0 14px;color:#5a4048}
.acs-simple .ac-note{align-self:flex-start;margin:0 0 14px}
.acs-simple .ac-go{margin-top:auto}
@media(max-width:900px){.acs-simple{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media(max-width:600px){.acs-simple{grid-template-columns:1fr}}
.acs-simple .ac-desc b{display:block;color:var(--ink);font-weight:600;margin-bottom:4px}

/* ===== Oct 2026 pricing: +price vs included, pill add-ons, why me ===== */
.cmp .pl-t{display:inline-block;font:700 14px var(--sans);color:var(--ink);white-space:nowrap}
.cmp td .pl-t+small{margin-top:2px}
.cmp .save-t{display:inline-block;margin-left:6px;font:700 12.5px var(--sans);color:#fff;background:var(--green);padding:4px 11px;border-radius:999px;vertical-align:2px;white-space:nowrap}
.tip-t{margin:0 0 4px;padding:14px 18px;background:#f8eaee;border-radius:14px;font-size:15px;color:#4a3338;max-width:760px}
.tip-t b{color:var(--green-d)}
.pills-t{display:flex;flex-wrap:wrap;gap:8px;margin:24px 0 14px}
.pill-t{appearance:none;cursor:pointer;border:1.5px solid var(--line);background:#fff;color:var(--ink);font:600 14px/1 var(--sans);padding:11px 16px;border-radius:999px;transition:background .2s,border-color .2s,color .2s}
.pill-t:hover{border-color:var(--green)}
.pill-t[aria-selected="true"]{background:var(--green);border-color:var(--green);color:#fff}
.pill-t:focus-visible{outline:3px solid var(--clay);outline-offset:2px}
.pn-t{background:#fff;border:1px solid var(--line);border-radius:18px;padding:22px 24px;max-width:760px}
.pn-t[hidden]{display:none}
.pn-head{display:flex;justify-content:space-between;align-items:baseline;gap:16px}
.pn-head h3{margin:0;font:600 20px/1.3 var(--serif);color:var(--ink)}
.pn-price{margin:0;font:700 24px/1 var(--serif);color:var(--green);white-space:nowrap;text-align:right}
.pn-price small{display:block;margin-top:5px;font:500 12.5px var(--sans);color:var(--muted)}
.pn-desc{margin:10px 0 0;color:#4a3338}
.pn-note{margin:8px 0 0;font-size:13.5px;color:var(--muted)}
.pn-note:empty{display:none}
.pn-note b{color:var(--green-d);font-weight:600}
.pn-t .ac-go{display:inline-block;margin-top:14px}
.pn-in{animation:pnin .25s ease}
@keyframes pnin{from{opacity:0;transform:translateY(4px)}to{opacity:1;transform:none}}
.why-t tbody th{width:22%}
.why-t td{width:26%}
.why-t tbody td.hl{color:var(--ink);font-weight:500}
@media (max-width:640px){
  .pn-head{flex-direction:column;gap:6px}
  .pn-price{text-align:left}
  .pill-t{font-size:13.5px;padding:10px 14px}
}
@media (prefers-reduced-motion:reduce){.pn-in{animation:none}}
/* Design concepts: static, no scroll or lift animation (Oct 2026) */
.ds-view,.ds-view img{transition:none!important;animation:none!important}
.ds:hover .ds-view,.ds-view:focus-visible{transform:none}
.ds:hover .ds-view img,.ds-view:focus-visible img{object-position:50% 0%}
/* Mobile comparison tables: label on its own line, values side by side, no swiping (Oct 2026) */
@media (max-width:640px){
  .cmp-hint{display:none!important}
  .cmp-wrap{overflow-x:visible}
  .cmp{min-width:0!important;display:block;font-size:14px}
  .cmp caption{display:none}
  .cmp thead,.cmp tbody{display:block}
  .cmp tr{display:grid;grid-template-columns:repeat(2,minmax(0,1fr))}
  .cmp.why-t tr{grid-template-columns:repeat(3,minmax(0,1fr))}
  .cmp th,.cmp td{position:static!important;box-shadow:none!important;width:auto!important;min-width:0!important;max-width:none!important;padding:10px 12px}
  .cmp thead th:first-child{display:none}
  .cmp thead th{text-align:center}
  .cmp tbody th[scope="row"]{grid-column:1/-1;background:#fff;border-bottom:0;padding:14px 12px 2px;font-size:14px}
  .cmp tr.grp th{grid-column:1/-1}
  .cmp td{text-align:center}
  .cmp td small{white-space:normal}
  .cmp tr.cta-row th{display:none}
  .cmp tr.cta-row td{padding:14px 8px}
  .cmp tr.cta-row .btn{width:auto;padding-left:16px;padding-right:16px}
  .cmp .save-t{display:block;width:max-content;margin:6px auto 0}
  .why-t th,.why-t td{font-size:13px;padding:9px 8px}
  .why-t tbody th[scope="row"]{padding:14px 8px 2px}
}
@media (max-width:640px){
  .cmp tbody th[scope="row"],.cmp tr.grp th{justify-self:stretch;width:100%!important;box-sizing:border-box}
}
/* Mobile v2: label left, both packages on the same line (pricing tables only) */
@media (max-width:640px){
  .cmp:not(.why-t) tr{grid-template-columns:minmax(0,1.2fr) minmax(0,.9fr) minmax(0,.9fr)}
  .cmp:not(.why-t) thead th:first-child{display:block;background:#fffaf5}
  .cmp:not(.why-t) thead th{font-size:11px;letter-spacing:.06em;line-height:1.3;padding:12px 6px;align-self:stretch;display:flex;align-items:center;justify-content:center}
  .cmp:not(.why-t) thead th small{display:none}
  .cmp:not(.why-t) tbody th[scope="row"]{grid-column:auto;width:auto!important;justify-self:stretch;padding:12px 8px 12px 12px;font-size:13px;line-height:1.35;font-weight:600;border-bottom:1px solid #f1e6e9;display:flex;align-items:center}
  .cmp:not(.why-t) tr.grp th{grid-column:1/-1;width:100%!important}
  .cmp:not(.why-t) td{padding:12px 6px;font-size:13px;line-height:1.35;display:flex;flex-direction:column;align-items:center;justify-content:center;text-align:center}
  .cmp:not(.why-t) td b{font-size:15px}
  .cmp:not(.why-t) td small{font-size:11px;line-height:1.3;margin-top:3px}
  .cmp:not(.why-t) .pl-t{font-size:13px}
  .cmp:not(.why-t) .inc-t{font-size:11px;padding:3px 8px}
  .cmp:not(.why-t) .save-t{font-size:11px;padding:3px 8px;margin:5px 0 0}
  .cmp:not(.why-t) .ck{width:20px;height:20px;font-size:11px}
  .cmp:not(.why-t) tr.cta-row th{display:block;border-bottom:0}
  .cmp:not(.why-t) tr.cta-row td{padding:12px 4px}
  .cmp:not(.why-t) tr.cta-row .btn{font-size:13px;padding:10px 14px}
}
@media (max-width:640px){.cmp:not(.why-t) tr.cta-row .btn{white-space:nowrap;padding:10px 12px;font-size:12.5px}}
.cmp .no-t{display:inline-block;font:600 12.5px var(--sans);color:var(--muted);white-space:nowrap}
@media (max-width:640px){.cmp:not(.why-t) .no-t{font-size:11px;white-space:normal}}
.cmp .only-t{display:block;width:max-content;max-width:100%;margin:6px auto 0;font:700 12px/1.3 var(--sans);color:var(--green-d);background:#fbe4ea;padding:4px 10px;border-radius:999px;white-space:normal}
.cmp td:not(.hl) .only-t{margin-left:0}
@media (min-width:641px){.cmp .only-t{display:inline-block;margin:0 0 0 6px;vertical-align:2px}}
@media (max-width:640px){.cmp .only-t{font-size:10.5px;padding:3px 8px}}
/* Add-on panel v2: color, icons, quick points (Oct 2026) */
.pill-t{display:inline-flex;align-items:center;gap:7px}
.pill-ic{display:inline-grid;place-items:center;width:18px;height:18px;color:var(--green)}
.pill-ic svg{width:16px;height:16px}
.pill-t[aria-selected="true"] .pill-ic{color:#fff}
.pn2{display:grid;grid-template-columns:220px 1fr;padding:0;overflow:hidden;max-width:820px;border:0;box-shadow:0 24px 50px -32px rgba(140,20,55,.45)}
.pn2[hidden]{display:none}
.pn-tile{position:relative;display:flex;flex-direction:column;justify-content:center;gap:10px;padding:28px 26px;color:#fff;background:linear-gradient(150deg,#8c1437 0%,#b31a47 55%,#e0396c 100%);overflow:hidden}
.pn-tile::after{content:"";position:absolute;right:-40px;bottom:-40px;width:140px;height:140px;border-radius:50%;background:rgba(255,255,255,.1)}
.pn-tile-ic{display:grid;place-items:center;width:44px;height:44px;border-radius:12px;background:rgba(255,255,255,.16)}
.pn-tile-ic svg{width:24px;height:24px}
.pn2 .pn-price{margin:0;text-align:left;font:700 40px/1 var(--serif);color:#fff}
.pn2 .pn-price small{display:block;margin-top:6px;font:500 13px var(--sans);color:rgba(255,255,255,.85)}
.pn-time{align-self:flex-start;font:600 12px var(--sans);letter-spacing:.02em;background:rgba(255,255,255,.18);padding:5px 11px;border-radius:999px}
.pn-body{padding:26px 28px;background:#fff}
.pn-hook{margin:0 0 4px;font:600 12px var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--green)}
.pn-body h3{margin:0 0 14px;font:600 21px/1.25 var(--serif);color:var(--ink)}
.pn-pts{list-style:none;margin:0;padding:0;display:grid;gap:8px}
.pn-pts li{display:flex;gap:10px;align-items:flex-start;font-size:15px;line-height:1.4;color:#4a3338}
.pn-pts svg{flex:none;width:20px;height:20px;padding:3px;border-radius:50%;background:#fbe4ea;color:var(--green);stroke-width:3}
.pn2 .pn-note{margin:14px 0 0;font-size:13.5px;color:var(--muted)}
.pn-btn{display:inline-flex;align-items:center;gap:6px;margin-top:16px;padding:11px 20px;border-radius:999px;background:var(--green);color:#fff;font:700 14px var(--sans);text-decoration:none;transition:background .2s}
.pn-btn:hover{background:var(--green-d)}
@media (max-width:640px){
  .pn2{grid-template-columns:1fr}
  .pn-tile{flex-direction:row;align-items:center;flex-wrap:wrap;padding:18px 20px;gap:12px}
  .pn2 .pn-price{font-size:30px}
  .pn-time{align-self:center;margin-left:auto}
  .pn-body{padding:20px}
  .pn-btn{width:100%;justify-content:center}
}
.pn2>.anc{position:absolute}
.pn-hook{font:italic 500 15px/1.4 var(--serif);letter-spacing:0;text-transform:none;margin-bottom:6px}
/* Nine website designs grid (Oct 2026) */
.ds-grid.ds-9{grid-template-columns:repeat(3,minmax(0,1fr));gap:32px 24px}
.ds-9 .ds-view{display:block;aspect-ratio:3/4;text-decoration:none}
.ds-9 .ds-view img{height:100%;object-fit:cover;object-position:50% 0}
.ds-full{position:absolute;left:12px;bottom:12px;padding:7px 12px;border-radius:999px;background:rgba(48,32,34,.82);color:#fff;font:600 12.5px var(--sans);opacity:0;transform:translateY(4px);transition:opacity .2s,transform .2s}
.ds-9 .ds-view:hover .ds-full,.ds-9 .ds-view:focus-visible .ds-full{opacity:1;transform:none}
@media (hover:none){.ds-full{opacity:1;transform:none}}
@media (max-width:900px){.ds-grid.ds-9{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:560px){.ds-grid.ds-9{grid-template-columns:1fr;gap:28px}}
/* Why-me table with four columns (Oct 2026) */
.why-t{min-width:860px}
.why-t tbody th{width:19%}
.why-t td{width:20.25%}
@media (max-width:640px){
  .cmp.why-t{min-width:0!important}
  .cmp.why-t thead{display:none}
  .cmp.why-t tr{grid-template-columns:repeat(2,minmax(0,1fr))}
  .cmp.why-t tbody th[scope="row"]{grid-column:1/-1;width:100%!important;font-size:14px;padding:16px 10px 6px}
  .cmp.why-t td{text-align:left;font-size:13px;padding:8px 10px 10px;border-bottom:1px solid #f1e6e9}
  .cmp.why-t td::before{content:attr(data-col);display:block;margin-bottom:2px;font:700 10.5px var(--sans);letter-spacing:.06em;text-transform:uppercase;color:var(--muted)}
  .cmp.why-t td.hl::before{color:var(--green)}
}
@media (min-width:641px){.cmp.why-t{table-layout:fixed}.cmp.why-t thead th:first-child{width:18%}.cmp.why-t thead th:not(:first-child){width:20.5%}}
/* Website designs as a Pinterest-style board (Oct 2026) */
.pin-board{columns:3;column-gap:22px}
.pin{position:relative;display:block;break-inside:avoid;margin:0 0 22px;border-radius:16px;overflow:hidden;background:#fff;box-shadow:0 14px 34px -24px rgba(48,32,34,.45);text-decoration:none}
.pin img{display:block;width:100%;height:auto}
.pin-tag{position:absolute;left:12px;bottom:12px;display:flex;flex-direction:column;gap:1px;padding:8px 13px;border-radius:12px;background:rgba(253,248,239,.94);color:var(--muted);font:500 12px/1.3 var(--sans);box-shadow:0 4px 14px -8px rgba(48,32,34,.4)}
.pin-tag b{font:600 15px/1.2 var(--serif);color:var(--ink)}
.pin:focus-visible{outline:3px solid var(--green);outline-offset:3px}
@media (max-width:900px){.pin-board{columns:2;column-gap:16px}.pin{margin-bottom:16px}}
@media (max-width:480px){.pin-board{column-gap:12px}.pin{margin-bottom:12px;border-radius:12px}.pin-tag{left:8px;bottom:8px;padding:6px 9px}.pin-tag b{font-size:13px}.pin-tag{font-size:10.5px}}
/* Pin board v2: hero crops, caption below */
.pin{background:transparent;box-shadow:none;border-radius:0;overflow:visible}
.pin img{border-radius:14px;box-shadow:0 14px 30px -22px rgba(48,32,34,.5)}
.pin-cap{display:flex;justify-content:space-between;align-items:baseline;gap:10px;padding:10px 4px 0;font:500 13px/1.3 var(--sans);color:var(--muted)}
.pin-cap b{font:600 16px/1.2 var(--serif);color:var(--ink)}
.pin:hover .pin-cap b{color:var(--green)}
@media (max-width:480px){.pin-cap{flex-direction:column;gap:1px;padding-top:7px;font-size:11.5px}.pin-cap b{font-size:14px}.pin img{border-radius:10px}}
.faq-sub{font-size:17px;line-height:1.6;color:#5a4048;margin:0 0 22px;max-width:640px}
.faq-sub a{color:var(--green)}
/* Add-on art + AI sparkle (Oct 2026) */
.pn2{grid-template-columns:300px 1fr}
.pn-art{padding:0;justify-content:flex-end;background:#2b1c1f;min-height:280px}
.pn-art::after{display:none}
.pn-svg{position:absolute;inset:0;width:100%;height:100%}
.pn-meta{position:relative;z-index:1;display:flex;align-items:center;justify-content:space-between;gap:10px;margin:14px;padding:10px 14px;border-radius:14px;background:rgba(48,32,34,.72);backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px)}
.pn-art .pn-price{font-size:30px}
.pn-art .pn-time{align-self:center;background:rgba(255,255,255,.16)}
.spk{opacity:.35}
.is-ai .spk{animation:twinkle 2.4s ease-in-out infinite}
@keyframes twinkle{0%,100%{opacity:.25;transform:scale(.7)}50%{opacity:1;transform:scale(1.15)}}
.pill-ai{position:relative}
.pill-spk{width:12px;height:12px;margin-left:2px;fill:#e0396c;animation:twinkle 2.4s ease-in-out infinite;transform-origin:center}
.pill-ai[aria-selected="true"] .pill-spk{fill:#ffd3e0}
.pill-ai:not([aria-selected="true"]){background:linear-gradient(#fff,#fff) padding-box,linear-gradient(110deg,#f3dae2,#e0396c,#f3dae2) border-box;border-color:transparent}
.is-ai.pn-art{box-shadow:inset 0 0 0 0 transparent}
.pn2:has(.is-ai){box-shadow:0 24px 50px -30px rgba(224,57,108,.6)}
@media (max-width:640px){
  .pn2{grid-template-columns:1fr}
  .pn-art{min-height:190px;flex-direction:column;flex-wrap:nowrap;padding:0;align-items:stretch}
  .pn-meta{margin:10px}
  .pn-art .pn-price{font-size:26px}
}
@media (prefers-reduced-motion:reduce){.spk,.pill-spk{animation:none!important;opacity:.9}}
.pill-spk{width:13px;height:13px}
@media (max-width:640px){
  .pn-art{min-height:0}
  .pn-svg{position:relative;display:block;height:180px}
  .pn-meta{margin:0;border-radius:0;background:#302022;backdrop-filter:none}
}
@media (max-width:640px){.pn-svg{height:260px}}
/* Pin board v3: clear bordered cards, staggered heights (Oct 2026) */
.pin-board{columns:3;column-gap:26px}
.pin{display:block;break-inside:avoid;margin:0 0 26px;padding:10px 10px 4px;background:#fff;border:1px solid var(--line);border-radius:20px;box-shadow:0 10px 26px -20px rgba(48,32,34,.35);transition:transform .25s,box-shadow .25s,border-color .25s}
.pin:hover,.pin:focus-visible{transform:translateY(-4px);border-color:#f3dae2;box-shadow:0 22px 40px -24px rgba(140,20,55,.4)}
.pin img{border-radius:12px;box-shadow:none;border:1px solid #f1e6e9}
.pin-cap{padding:12px 6px 10px}
@media (max-width:900px){.pin-board{columns:2;column-gap:16px}.pin{margin-bottom:16px}}
@media (max-width:480px){.pin{padding:6px 6px 2px;border-radius:14px}.pin img{border-radius:9px}.pin-cap{padding:8px 4px 8px}}
/* Add-on section spacing (Oct 2026) */
#websites,#seo-ai,#addons,#why-me,#faq{scroll-margin-top:150px}
#addons .eyebrow{margin-bottom:12px}
#addons h2{margin-bottom:18px}
#addons .copy{margin-bottom:8px!important}
.pills-t{gap:12px;margin:36px 0 28px}
.pill-t{padding:12px 18px}
.pn2{max-width:960px;grid-template-columns:320px 1fr}
.pn-body{padding:36px 40px 38px}
.pn-hook{margin-bottom:10px}
.pn-body h3{margin-bottom:20px;line-height:1.3}
.pn-pts{gap:12px}
.pn2 .pn-note{margin-top:22px}
.pn-btn{margin-top:24px}
.pn-meta{margin:18px;padding:12px 16px}
@media (max-width:640px){
  #websites,#seo-ai,#addons,#why-me,#faq{scroll-margin-top:120px}
  .pills-t{gap:10px;margin:28px 0 22px}
  .pill-t{padding:10px 14px}
  .pn-body{padding:24px 22px 26px}
  .pn-meta{margin:0}
}